Social Media Content Manager

About the job

The Company:

Our client is an iconic regional advertising agency brand with significant ambitions to scale their presence across Asia Pacific.

Role & Responsibilities:

• Drives bold, brand-aligned content strategies across digital channels.

• Develops and leads full-funnel content strategies aligned with brand and business objectives.

• Conducts deep audience research, market trends, and competitive analysis to guide content direction.

• Partners cross-functionally with creative, SEO, media, product, and social teams to deliver unified content plans.

• Crafts cohesive, high-impact campaigns with creative, SEO, product, and media teams.

• Owns content calendars, messaging frameworks & campaign storytelling.

• Leads TikTok strategy across clients — from trend research to on-brand execution.

• Tracks performance, pulls insights, and continuously optimizes for growth.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.

• 4+ years in digital content strategy, with at least 1–2 years hands-on experience managing TikTok campaigns, creators or influencers.

• Deep understanding of TikTok trends, culture, platform mechanics, and audience behavior.

• Experience working within a media/advertising agency or creative production environment.

• Exceptional storytelling, content planning, and campaign ideation skills.

• Ability to analyze performance data and optimize content based on insights.

• Comfortable presenting strategies and creative ideas to clients.

To apply, please send your updated CV to Khanh Nguyen at khanh.nguyen@cornerstoneglobalpartners.com, quoting the job title or Click Apply Now.

Due to an anticipated high volume of applicants, we regret that only shortlisted candidates will be notified.