National Sales Manager

The Company: Our Client is an iconic F&B brand, with long standing history and significant ambitions to scale their presence across Asia Pacific.

Role & Responsibilities:

Execute effective sales strategies to maximize market share and achieve revenue targets in alignment with company objectives.
Regularly monitor sales performance, key KPIs, market trends, and competitor activities; provide comprehensive updates to relevant stakeholders.
Manage sales budgets efficiently to support business goals and ensure optimal ROI.
Drive the development and execution of distribution strategies to build a strong nationwide network.
Work closely with distributors, wholesalers, and retailers across the FMCG industry to grow market presence.
Engage regularly with existing customers, distributors, and vendors to gather feedback on product and service quality.
Collaborate with marketing, logistics, and supply chain teams to enhance brand visibility and product availability.
Lead, inspire, coach, and develop team members to achieve business objectives and their individual growth goals.
Foster a feedback-driven culture by actively seeking and providing constructive input to and from team members and leadership.
Analyze sales data and deliver monthly performance reports and actionable insights.

Requirements:

Minimum 15 years in FMCG sales, with proven experience in Traditional Trade, Modern Trade, and Distributor Management
Demonstrated success in leading teams and driving business results
Experience in Sales & Distribution planning and Trade Marketing execution
Background in multinational FMCG companies preferred (Regional Sales Manager or Sales Director level experience a plus)
Experience with DMS (Distributor Management System) implementation is advantageous
Proficient in English (spoken and written)
Excellent interpersonal and relationship-building skills

To apply, please send your updated CV to Phuong Nguyen at phuong.nguyen@cgptalent.com, quoting the job title or Click Apply Now.

Due to an anticipated high volume of applicants, we regret that only shortlisted candidates will be notified.

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