Country Social Media & Engagement Manager

About the job

The Company:

• Plan and manage Vietnam-specific content across social platforms.

• Craft engaging local narratives and campaigns that drive attention, relevance, and trust.

• Build and grow online communities around key user segments (e.g., freelancers, entrepreneurs, buyers).

• Initiate and support partnerships with local creators, influencers, or digital communities.

• Monitor platform trends and audience feedback to inform new content and campaigns.

• Support PR and brand awareness initiatives through storytelling and outreach.

• Organize or assist with offline activations such as events, meetups, and community experiences.

• Track performance metrics and optimize based on audience insights.

• 6+ years of experience in social media, community building, or brand/content marketing.

• Strong written and verbal communication skills in Vietnamese and English.

• Deep familiarity with Vietnam’s digital culture, online trends, and social platforms.

• Ability to build content and community strategies from the ground up.

• Creative judgment and a love for storytelling — visual, written, and social.

• Comfortable working in fast-paced, dynamic teams or startup environments.

• Experience managing external partners such as creators, influencers, or local vendors.

• Strong problem-solving skills and the ability to work independently or in a team.