Regional Sales Manager

The Company:

Our client, a global leader in the FMCG industry, is seeking a Regional Sales Manager to be based in North. This is a high-impact role with full responsibility for driving growth across key retail channels, managing distributors, and ensuring sustainable category development.

Role & Responsibilities:

• Understand shopper behavior in retail channels and optimize the path to purchase.

• Analyze data from multiple sources to generate actionable insights.

• Share trade marketing insights with cross-functional teams to improve performance.

• Develop and execute long-term category and channel strategies, including translating innovations into customer plans.

• Lead category management projects and growth vision stories to ensure alignment.

• Own P&L responsibility for channels and distributors, including forecasting and budget planning.

• Manage both direct and distributor partners to co-build and deliver growth plans.

• Lead the largest revenue-contributing channel

Qualifications:

• 5–7 years of FMCG sales experience, preferably in retail channel management.

• Strong commercial acumen with proven results in driving growth.

• Excellent stakeholder management and communication skills.

• Analytical, hands-on, and able to perform under pressure.

• Highly independent, resourceful, and results-oriented.

• Fluent in English (written & spoken).

• Proficiency in Excel, PowerPoint, and data analysis.