Product Manager (Pain Relief)

About the company & the role: Our client is one of leading pharmaceutical companies in the world. We are seeking a dynamic and results-driven Product Manager to join our team, you will play a pivotal role in driving product growth, engaging with medical professionals, and ensuring our sales teams are equipped with the best knowledge to succeed in the market.

Duties and Responsibilities:

• Conduct consumer and market research to stay updated on current trends and anticipate future developments.
• Market defines and direction for marketing strategy, brand plan, execution, evaluation for portfolio
• Develop and implement brand strategies to strengthen brand equity and ensure alignment with business objectives.
• Manage brand campaigns to ensure products meet consumer expectations and reinforce brand credibility.
• Localize global brand materials to suit local market needs and cultural context.
• Plan and execute marketing initiatives and continuously evaluate their impact for improvement.
• Enhance awareness of brands among targeted HCPs with educational activities such as CME series, Chat-GPT project, Congresses, … with high KOLs’endorsement
• Create and manage the marketing editorial calendar to deliver timely and effective campaigns.
• Measure and report on the effectiveness of marketing campaigns against defined KPIs.
• Develop and execute the marketing strategy and manage A&P budget, ensuring efficient allocation of resources and optimizing ROI
• Create new visual-aid/handle-objection to support sales team for detailling more efficiently
• Collaborating with other functions to ensure the stock management with monthly tracking
• Build partnerships with professional associations to strengthen brand positioning and visibility.

Requirements:

• Bachelor’s degree in Pharmacy
• Minimum 5 years of brand management experience in the pharmaceutical industry
• Market insight, Product management, Brand/Marketing plan
• Good Planning, Organizing and analytical skills
• Good knowledge and keen experience in product management and marketing for ethical products
• Proven project management skills
• Proven strong analytical skill, client management and communication skills
• Good communication & Presentation skills, Fluent in English language.