Event MKT - Senior Associate

About the job

My client – a leading asset management company – is looking for an Event MKT – Senior Associate to join their team in Vietnam. The Senior Event & Partnership Associate will be responsible for planning, coordinating, and executing events, partnerships, and brand activations to support brand building and project objectives, ensuring effective delivery in terms of quality, timeline, and budget.

Event & Activation:

• Plan and execute various events including project launches, grand openings, open days, site visits, roadshows, expos, and on-ground activations.
• Work closely with agencies and vendors (event production, KOLs, MCs, performers, suppliers) to develop event concepts, run-downs, timelines, and execution checklists.
• Coordinate and manage on-site operations: Setup, rehearsal, live execution, and issue handling.
• Manage event budgets: Quotation comparison, cost control, contract follow-up, acceptance, and payment processing.

Partnership & Collaboration:

• Identify, propose, and manage partnerships with banks, lifestyle brands, F&B, education, sports, community partners, and other strategic collaborators.
• Develop partnership models: Co-branding, sponsorships, joint activations, cross-promotions, and gifting programs.
• Support negotiation on partnership scope, benefits, communication exposure, and execution commitments.
• Monitor and evaluate partnership performance post-campaign.

Multi-tasking & Project Coordination:

• Coordinate with internal teams: Brand/Marketing, Sales, Project, Operations, and external agencies.
• Manage multiple projects and workstreams simultaneously across different timelines.
• Track progress using timelines, checklists, and concise reporting.

Reporting & Optimization:

• Prepare post-event and post-campaign reports: Execution summary, visual documentation, budget reconciliation, and effectiveness assessment.
• Proactively propose improvements for future events and partnership activities.

REQUIREMENTS:

• Minimum five years of experience in event management, brand activation, partnership, marketing, or agency roles.
• Hands-on experience in on-ground event execution; experience in real estate, or hospitality is an advantage.
• Familiar with working processes involving agencies, vendors, and brand partners.

Skills & Competencies:

• Strong multi-tasking and problem-solving capabilities under pressure.
• Good planning, coordination, communication, and negotiation skills.
• Detail-oriented yet flexible and execution-driven mindset.
• Ability to write and present clear briefs and reports.

Attitude:

• Proactive, responsible, and result oriented.
• Willing to work beyond office hours during events and peak periods.
• Strong ownership mindset and “hands-on” attitude.

To Apply

Please send your updated CV to Ngoc Dang at [email protected], quoting the job title or click Apply Now.

Due to the anticipated high volume of applicants, we regret that only shortlisted candidates will be notified.

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