SEO MKT Specialist/Digital MKT

Posted 11 August 2023
Salary 30.000 - 36.000 USD/year
Location Vietnam
Job type Permanent
Reference50541
Contact NameHao Vi

Job description

The Company:

Our client is an agency with significant ambitions to scale their presence across Asia Pacific.

 

Role & Responsibilities:

  1. SEO Strategy and Execution:

    • Develop and implement effective SEO strategies to improve organic search rankings and drive qualified traffic to our website.

    • Conduct comprehensive keyword research to identify opportunities for content optimization.

    • Optimize on-page elements, including meta tags, headers, images, and content, to improve search engine visibility.

    • Collaborate with content creators to ensure all digital content is SEO-friendly and aligned with the overall strategy.

  2. Technical SEO:

    • Conduct regular website audits to identify technical issues affecting SEO performance and provide recommendations for improvements.

    • Monitor and optimize website speed, mobile responsiveness, site architecture, and crawlability.

  3. Content Optimization:

    • Work closely with content creators to optimize existing content and develop new content that aligns with target keywords and user intent.

    • Implement internal linking strategies to enhance user navigation and improve page authority.

  4. Link Building:

    • Develop and execute white-hat link-building strategies to enhance domain authority and credibility.

    • Identify and outreach to relevant industry websites and influencers for collaboration opportunities.

  5. Analytics and Reporting:

    • Monitor, analyze, and report on key SEO metrics using tools like Google Analytics and SEO platforms.

    • Provide regular performance reports, highlighting progress, trends, and areas for improvement.

  6. Stay Current with Industry Trends:

    • Keep abreast of industry trends, search engine algorithm updates, and best practices to ensure our strategies remain effective and up-to-da

Requirement:

  • Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience).

  • Proven experience as an SEO Specialist or in a similar digital marketing role.

  • Strong understanding of search engine algorithms, ranking factors, and SEO best practices.

  • Proficiency in using SEO tools such as Google Analytics, Google Search Console, and keyword research tools.

  • Familiarity with content management systems (CMS) and website platforms.

  • Excellent written and verbal communication skills.

  • Analytical mindset and data-driven approach to decision-making.

  • Ability to work independently and collaborate with cross-functional teams.

  • Strong organizational skills and attention to detail

To apply, please send your updated CV to Hao Vi at hao.vi@cgptalent.com, quoting the job title or Click Apply Now.

Due to an anticipated high volume of applicants, we regret that only shortlisted candidates will be notified.