Product Marketing (Low Voltage)

Posted 21 April 2023
Salary 22.000 - 25.000 USD/year
Location Vietnam
Job type Permanent
Discipline Sales & Marketing
Reference46986
Contact NameHao Vi

Job description

The Company:

Our client is one of the leading electrical brand with significant ambitions to scale their Vietnam business to the next level.

Role & Responsibilities:

The position holder will be defining, planning and ensuring effective implementation of Low Voltage Products portfolio marketing strategies. You will also work together with other sales and marketing professionals locally; in other countries in APAC; and with the corporate headquarters.

You will have a great opportunity to utilize and further develop your skillsets in technical marketing; market strategy; solution and application selling; business development competencies; and business analysis.

You will be responsible for:

  • Implementation of Low Voltage go-to–market strategies while working closely with the Regional and Global headquarters marketing teams.

  • Lead the local Low Voltage technical application marketing and promotion strategy to drive business growth, enhance the company’s brand image and increase customer reach.

  • Provide expert support to the customers and lead the solution definition by creating value from advising the customers on design considerations and issues (feasibility, technical, limits & constraints, performance).

  • Train and support customers and staff on the Low Voltage application solutions to create more awareness to support the local sales.

  • Drive the prescription activities with consultants and end users with our solutions.

  • Develop the presales technical and tendering support to the sales teams.

  • Defining and communication of the product value propositions and differentiators to both internal and external stakeholders.

  • Define the appropriate LV products to launch locally with correct pricing structure and product strategy.

  • Conduct market analysis, customer research and competitor data together with the sales team members and define the appropriate plans, actions and channels to market.

  • Analysis of true local market pricing to set correct product pricing structures and pricelist in combination with the commercial policy.

  • Collaborate with Global HQ and R&D departments to ensure continuous product development improvement incorporating latest customer requirements and insights.

Requirements:

  • Minimum 6 years of experience in areas of engineering, product marketing, design or equivalent role that is market-facing.

  • Good technical understanding Low Voltage products and solutions from similar competitors.

  • Have an excellent understanding of value based selling approach and techniques.

  • Excellent English written and verbal communication skills and ability to sell ideas well through creative & innovative presentations.

  • Spoken Mandarin will be advantageous.

  • Position requires a high degree of adaptability and professionalism.

  • Experience leading and driving the business processes, planning, budget management and activities.

  • Strong passion for delivering results and having attention to detail.

To apply, please send your updated CV to Hao Vi at hao.vi@cgptalent.com, quoting the job title or Click Apply Now.

Due to an anticipated high volume of applicants, we regret that only shortlisted candidates will be notified.